In my previous blogs, I have described the pop culture phenomenon of zombies. Zombies have become a popular icon, and they drive the belief of the zombie apocalypse. There is always a hero that saves several other humans from these creatures. There is a common zombie, horror film formula.
Zombies have become quite famous. Filmmakers and television series writers continue to create stories surrounding these undead, man-eaters, and the whole ‘survival’ mode needed to survive the ordeal.
The ultimate confirmation that an item has become a popular culture necessity is the fact that it influences society to perform in a certain way, changing the way we live, and also drives business and sales.
Zombies are the perfect example of influence. With the rise in zombie films and series, a number of individuals and groups have become insistent that the zombie apocalypse will happen. This belief has influenced people to change the way they go through everyday life. They are stock piling food and supplies, making weapons, and creating contingency and evacuation plans. This also drives business. As people are stock piling food, they are purchasing more food, even going so far as to buying official long-term food supplies. These individuals are buying guns, ammo, bow and arrows, targets, and any survival gear they can get their hands on.
Zombies have influenced a craze and paranoia. Many individuals have even been so convinced of the coming zombie apocalypse they have been admitted to mental facilities. Strangely, this has also driven the psychology business! Whether this apocalypse ever comes to pass or not, zombies have and will continue to be a morbid fascination for a large group of individuals, thereby influencing the way people think and operate—and businesses will benefit from it.
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